12 weeks

Educational family banking tool for young people


Art Direction

Lean Branding

UI/UX Design


Solo Project

In a cashless world, kids experience difficulties learning about

finance and understanding the real value of money. Enforcing parental control without the restrictive nature of physical money can be difficult.

Moola is an educational family banking tool designed for young people. It helps parents teach children the value of money in a digital age. The whole experience has been designed to rethink how kids approach banking and how parents manage budgeting and allowances. Moola encourages families to learn together, so parents can actively educate, motivate and empower their kids financially.


Previous Project

© 2017-2020 by Rajlaxmi Jain | Made with love, coffee and a hundred slices of pizza!