One
Mindful Mind
Deliverables
Art Direction
Book Design
Illustration
Website
Writing
further developed
at TBWA India
Positive psychology toolkit for children.
One Mindful Mind is my college thesis that was further developed and published at TBWA India, Mumbai for Neurogen Brain and Spine Institute. It has won 15 international awards including two Bronze Lions at The Cannes Lions, International Festival for Creativity 2019.
One Mindful Mind is an interactive print tool kit that fosters positive psychology among children, by helping parents turn into counsellors. It equips children to take charge of their own well being and encourages light-hearted yet, crucially significant discussions between the parent and child. This helps children grow into resilient and well-adjusted adults.
Case Film
