One

Mindful Mind

Deliverables

Art Direction

Book Design

Illustration

Website

Writing

Solo College Thesis

further developed

at TBWA India

Positive psychology toolkit for children.

One Mindful Mind is my college thesis that was further developed and published at TBWA India, Mumbai for Neurogen Brain and Spine Institute. It has won 15 international awards including two Bronze Lions at The Cannes Lions, International Festival for Creativity 2019.

Read the story here.

One Mindful Mind is an interactive print tool kit that fosters positive psychology among children, by helping parents turn into counsellors. It equips children to take charge of their own well being and encourages light-hearted yet, crucially significant discussions between the parent and child. This helps children grow into resilient and well-adjusted adults.

 
 

Case Film

One Mindful Mind - Case Study

Toolkit Gallery

© 2017-2020 by Rajlaxmi Jain | Made with love, coffee and a hundred slices of pizza!